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By Katherine Beshear
COVID-19 has forced many nonprofits to shift gears in their fundraising efforts and the American Heart Association (AHA) is no exception. The AHA’s 2021 Birmingham Heart Walk has been reimagined as a digital experience this year to maintain necessary safety protocols due to the ongoing pandemic.
Through the event design, AHA is striving to get more people moving in Birmingham while continuing to raise life-saving funds and keep participants safe in the process. The Birmingham Heart Walk is Saturday, June 12, from 9-11 a.m. and participants can walk from anywhere.
Leading up to the event, participants are encouraged to track their activity through the “Move More Challenge” using the free Heart Walk activity tracker app that can be downloaded from Apple or Google Play. Once registered, users have 30 days to log minutes, and any activity counts. Top movers and fundraisers will be recognized on Heart Walk day.
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